GRAY DUCK CHAI · LOGO and Packaging Design
Gray Duck Chai is authentic chai tea concentrate from the heart in Minnesota. Using their previous logo as the core foundation, I reinvigorated their old, irregular brand identity, as well as created labels for their Roobios + Minnesota Honey, Burnt Sugar and Ginger, and Nine-Spice Blend flavors. The Gray Duck bottle design was featured in the Wall Street Journal alongside Blue Bottle Coffee as an up-and-coming drink brand.
Creative Direction · Taylor Schultz / Photography · Forth and Able